Earlier Black Friday kicks off shopping season

After testing how shoppers would respond to earlier hours last year, stores such as Target and Toys R Us opened as early as Thanksgiving evening this year.

That created as two separate waves of shoppers — one on Thanksgiving and the other on Friday morning.

The earlier hours are an effort by stores to make shopping as convenient as possible for Americans, who they fear won’t spend freely during the two-month holiday season in November and December.

Read tomorrow's Arkansas Democrat-Gazette for full details.

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