GM-backed Cruise acquires startup

Cruise LLC, the self-driving technology company that's majority-owned by General Motors Co., said it acquired autonomous-vehicle startup Voyage, which operates a service in retirement communities.

The purchase price wasn't disclosed.

"I'm pleased to welcome Oliver Cameron and Voyage to the Cruise team," Cruise President Kyle Vogt announced Monday on Twitter, confirming a Bloomberg News report from early this month. "Voyage is a nimble and highly capable company that shares our mission to make transportation safer & more accessible, and we're thrilled that they're joining us."

The deal gives Cruise more than 60 people trained in developing and running self-driving vehicles, where experience and talent comes at a premium. Cameron, Voyage's chief executive officer, is joining Cruise as vice president of product.

Cameron said that key members of Voyage's technology team will be working on the Cruise Origin, the company's dedicated self-driving shuttle.

Cruise's acquisition of Voyage happens at a time when autonomous-technology companies are consolidating. Zoox Inc. sold to Amazon.com Inc. last year. For Voyage, joining Cruise is a way for Cameron to continue his work with the aid of the acquirer's 1,800 employees and its deeper pockets.

While Voyage has raised $52 million, Cruise has raised more than $8 billion and gets about $1 billion a year from GM.

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