The kickoff for Take Care Arkansas -- a new campaign urging Arkansans not to delay medical care -- brought together, health care CEOs and local officials including Mayor Frank Scott and Gov. Asa Hutchinson on June 23 at the Little Rock Regional Chamber of Commerce.
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Speakers and guests gathered in the cool air of the chamber's atrium before a news conference held in front of the building. The campaign, which will include television commercials and outdoor and digital advertising, will run through July 19.
The campaign is a collaboration between Fifty for the Future, Arkansas Blue Cross and Blue Shield and six local hospitals.