Sundance Film Festival Director Eugene Hernandez will present workshops at the University of Central Arkansas

Eugene Hernandez, director of the Sundance Film Festival and head of public programming, answers a question at the Sundance Scoop news conference in Park City, Utah, in this Jan. 18, 2024 file photo. The event kicked off the 2024 Sundance Film Festival. (AP/Chris Pizzello)
Eugene Hernandez, director of the Sundance Film Festival and head of public programming, answers a question at the Sundance Scoop news conference in Park City, Utah, in this Jan. 18, 2024 file photo. The event kicked off the 2024 Sundance Film Festival. (AP/Chris Pizzello)


Eugene Hernandez, director of the Sundance Film Festival, will lead workshops at the University of Central Arkansas on March 4 as the university's artist-in-residence.

Hernandez will discuss the evolution of film festivals, opportunities for publicity and distribution and advice to aspiring filmmakers. Before he joined the Sundance Film Festival staff, Hernandez was the director of the New York Film Festival, deputy executive director of film at Lincoln Center and publisher of Film Comment magazine. He founded IndieWire in 1996, an online publication predominantly focusing on independent film back.

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The March 4 residency will include these events in Stanley Russ Hall room 103:

10-11:30 a.m., "Reaching Your Film Audience" workshop.

3-4 p.m., "Being Original in Filmmaking" workshop.

7-9 p.m., Public Event: Dialogue with Eugene Hernandez: "Negotiating Film Festivals in a Changing Independent Landscape" with a screening of selected Sundance Shorts, curated by Hernandez.

More information is available at uca.edu/cahss/artists-in-residence/

Admission is free and open to students and the general public. The artist-in-residence program is funded by the UCA arts fee. For more information, contact Gayle Seymour, associate dean of the College of Arts, Humanities, and Social Sciences, at (501) 450-3293 or gayles@uca.edu.


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